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Effect of Presenting Multiple vs. Single Rating Scales After Stimulus Presentation on Subjective Quality Ratings

Antons, J.-N., Arndt, S. & Möller, S.

Contribution presented to the ITU-T SG12 as COM 12 – C 201 – E, December 2014

Summary

This study examines whether administering multiple rating scales sequentially versus a single overall scale after stimulus presentation biases subjective quality judgments. Analyses of order and scale-count effects inform practical guidance for minimizing cognitive load and context effects in listening test protocols.

Written for this site, the published abstract is at the DOI.

Cite as

Antons, J.-N., Arndt, S. & Möller, S. (2014, December). Effect of Presenting Multiple vs. Single Rating Scales After Stimulus Presentation on Subjective Quality Ratings. Contribution presented to the ITU-T SG12. https://www.itu.int/md/T13-SG12-C-0270/en

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