Avatar Appearance Beyond Pixels - User Ratings and Avatar Preferences within Health Applications

Ashrafi, N., Graf, P., Marquardt, M., Vona, F., Schorlemmer, J. & Voigt-Antons, J.-N.
Paper presented at the International Conference on Human-Computer Interaction (HCII 2025), Gothenburg, Sweden, June 2025
Summary
We investigate how visual attributes of avatars—such as realism, stylization, gender presentation, and attire—shape user preferences and perceived trust in health-related interactions. In a rating study with diverse participants, we compare multiple avatar designs for telehealth triage, coaching, and data collection scenarios. Results highlight design trade-offs between relatability, professionalism, and privacy, and provide guidelines for selecting avatar styles that foster comfort and adherence.
Written for this site, the published abstract is at the DOI.
Cite as
Ashrafi, N., Graf, P., Marquardt, M., Vona, F., Schorlemmer, J. & Voigt-Antons, J.-N. (2025, June). Avatar Appearance Beyond Pixels - User Ratings and Avatar Preferences within Health Applications. Paper presented at the International Conference on Human-Computer Interaction (HCII 2025). Gothenburg, Sweden.